What real estate agents need to know about branding

What real estate agents need to know about branding “A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.” Jeff BezosThis article was originally published April 2018 and was updated in 2019.Do you have a brand?...

How to fight Artificial Intelligence with Common Sense!

How to fight Artificial Intelligence with Common Sense! “The end of real estate as we know it is on the foreseeable horizon! The traditional licensed real estate agent role will be extinct within 5 years! Zillow Group (created by former Microsoft executives) is coming...

Google yourself and see if your online presence measures up!

Google yourself and see if your online presence measures up! Have you ever Googled yourself? I bet your potential clients have! And what will they find when they type in your name? I think it’s worth pointing out to all of you Entrepreneurs – you should...

Radio Interview – Voice America

Radio Interview – Voice America How can I help you build your business? Let me share what I have learned over the past decade. The real estate industry is very soloprenuerial, meaning agents find themselves working ALONE most of the time. Well, I know that if...

The Social Network – What Does it All Mean?

The Social Network – What Does it All Mean? Using Social Media Strategically Recently I took course on Social Media: Wow! So much changes everyday. If you are like many of my clients, you are likely struggling to keep up and may even feel a bit overwhelmed when...